Instant Access to 100+ Unique Lenders so you can Become a Source of Capital for Your Merchants.

White Labeled Embedded Lending Solution

Richie provides everything you need to launch a capital lending program in less than 24 hours.

Application Management System

White Label Merchant Application & Portal

Ownership of Lead Throughout Lifecycle

Pre Qualification, Income Verification, & API

Access to 109+ Lender Network

Generate an Ancillary Revenue Stream

Shop Offers From Various Lenders

99.9% Uptime

One Stop Shop

Richie Ai provides the technology, operations, & lisences you need to provide financials services to your business merchants to help them grow.

Even if you have ZERO experience, our solutions provides all the horsepower you need to become a source of capital for your business merchants.

Lend  A Hand To A Business Owner In Need.

SMBs have trouble when applying for loans at traditional banks and instead turn to convenient vendors they know and trust.

24 Hour Funding

Help your business merchants get capital in as little as 24 hours.

Compare Offers From Top Lenders

Help SMBs improve their funding odds by utilizing our lender gateway & giving them multiple offers to compare.

Keep Merchants On Your Platform

Stop referring your merchants elsewhere. Our solution lets you own the relationship & benefit from being a source of capital for the lifetime of their business.

Choose a plan


Ideal for for part-time brokers or those just starting out

Richie Ai Branded Website
Application Management System
Access to 100+ Lender Network
Lead Masking Technology
Plaid Integration
Merchant Portal
Submit up to 20 Deals Per Month

$18/month + 30/70 commission split (Billed Annually)


$25/month + 30/70 commission split



Ideal for accountants, lawyers, or individuals who are brokers part-time.

Richie Ai Branded Website
Application Management System
Access to 100+ Lender Network
Lead Masking Technology
Digital Notary + Contract Signing
Plaid Integration
Merchant Portal
Submit up to 20 Deals Per Month
Up to 3 Seats / Agents

$80/month + 100 BPS per funded loan (Billed Annually)


$100/month + 100 BPS per funded loan


(Most Popular)

Included everything from 'Independent' plan plus:

Whitelabel Application
Lead Masking Technology
Custom Branding & Website Personalization
Custom Website URL
24/7 Customer Support & Brokerage Support
Blogging Functionality
Fund Up to 100 Deals Per Month
Up to 10 Seats / Agents
Quicker Payouts

$400/month + 100 BPS per funded loan (Billed Annually)


$500/month + 100 BPS per funded loan



Includes everything from 'Pro' plan plus:

Custom Integration/iFrame With Your Current Tech Stack
Customer Pre-qualification
Custom Lender Network
Personal Brokerage Support
Can Fund Unlimited Deals Per Month
Unlimited Seats / Agents


Contact Sales

"Richie Ai has helped our firm provide financing to our 15,000+ merchants. This has created an entirely new revenue stream for us."

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Frequently Asked Questions

Who uses Richie Ai?

The one commonality among most of our partners is, they work closely with merchants/SMBs & are problem solvers.

We partner with various organizations who offer services to small and medium sized businesses - credit card processors, vendors, community banks, existing alternative financing brokers, credit unions, CPA’s, financial advisors, leasing companies, insurance companies, marketing firms, start-up incubators, & ISOs.

Do I need a website or do you provide a website for me?

We provide a funding website that can be personalized with your branding. From here, your merchant can apply for funding with 1 simple application.

Already have a website? We can connect the application to your current website via a subdomain or iFrame.

What are the minimum criteria for a merchant to get funding?

This depends entirely on the product. Generally we have a lender to meet everyones needs.

Which financial products does Richie offer for my merchants?

Equipment leasing, MCA, Line of Credit, SBA, Invoice Factoring, & Collateralized Business Loan.

How do I get paid?

You can make up to 10 points per deal. For instance, if your merchant applies for $100k LOC. You can make up to $10k & Richie Ai would make $1k.

How does Richie Ai cost compare to competitors?

For starters, our competitors charge upwards of $50k + take 50% of your commission. We charge a fraction of this & provide everything you need. You just need to focus on sales & marketing.

How many lenders do you have?

Currently 109 but we're growing every month.

Do you send every application to all 109 lenders?

No. Our machine learning only sends it to the lenders most likely to make an offer base on the parameters of the application.

Request Access & Become a Richie Ai Partner

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